The name Police is no coincidence. It triggers the imagination and dreams, especially of the younger generations, and offers a whole new outlook, across the ocean and against the tide. The name evokes the American "on the road" lifestyle, but also the strong urban spirit of the city of all cities: New York.
The Police attitude made its worldwide mark right from the outset, as an Italian brand with potent international overtones. This alternative, nonconformist, almost irreverent brand immediately carved out a niche of its own.
Brand KPI Points
SUN / VISTA:
98 / 96
Police X Lewis Hamilton
With bold vintage styles, attention to detail and made with eco-friendly bio-acetate, the new styles in this exclusive collection will be sure to turn heads.